This workshop provides advanced users with professional knowledge on search engine optimization (SEO) of websites and a deep understanding of online marketing for companies.
In addition to advanced knowledge, many tips and tricks are provided that are very valuable for further daily optimization of the company’s website.
Briefly about the topics of the seminar:
- Search engine optimization – OnSite vs.
- Convenience for users and conversions
- Google ranking criteria
- building strategic relationships
- Creating local, regional, national links
- Content marketing and inbound marketing
- Guest and specialized article marketing
- Internet marketing through blogs and forums
- corporate blog
- Marketing in social networks
- Photo and video marketing
- Reviews for good rankings
- Tips for optimizing conversions
The seminar speaker advises small and medium-sized companies on online marketing. He works with Google products.
The goal is a comprehensive transfer of knowledge ! After this workshop, participants will be able to independently and successfully carry out in-depth website optimization activities.
This workshop is intended for those responsible for marketing in companies of any size, for company owners and managing directors, for managers and employees of advertising agencies, as well as for employees and managers of start-ups and small companies, as well as for independent professionals, employees and freelancers.